Scale length changes feel and tone. Choose the right mix for retail, education, and gifting channels.
Product Team
Date · 2025-03-06
Product
Ukulele demand splits by scene: gifting prefers soprano, education leans concert, performers like tenor or baritone.
Soprano (21 inch) is bright and portable, best for entry gifts. Concert (23 inch) adds volume and tuning stability—good for classrooms.
Tenor (26 inch) offers fuller mids and space for fingerstyle. Baritone (30 inch) shifts to DGBE tuning, closer to guitar and great for crossover players.
For online retail bundles, mix soprano and concert. For music schools, prioritize concert and tenor with consistent action height.
Size is a marketing lever—align it with your audience, not trends.
We can label scale length and target scene on packaging to simplify shelf decisions for your customers.