Brand updates, craftsmanship notes, and product news.
Spruce vs cedar tops, mahogany vs rosewood backs—how to balance tone, weight, and budget.
Craft Team
2025 · Craftsmanship
Scale length changes feel and tone. Choose the right mix for retail, education, and gifting channels.
Product Team
2025 · Product
First-time kit: bag + strap + tuner. Advanced kit: coated strings + care set. Raise AOV and cut returns.
Channel Support
2025 · Channel